About Us
At Koozy Up, our story is one rooted in passion, innovation, and an unwavering love for refreshing beverages. What started as a simple idea has blossomed into a mission to redefine the way people enjoy their drinks. We believe that every sip should be savored at its best, whether it's a steaming cup of coffee or a chilled glass of soda. This belief drives us to ensure that beverages stay at the perfect temperature for as long as possible, so that every drink can be enjoyed to the fullest.
Our Story
Chaitanya, the founder of Koozy Up, has long been intrigued by the evolving drink culture in India, a country where Western influences often shape consumer trends. During a college event in the US, he came across a product that instantly caught his attention. Curious, he attempted to order it upon returning to India, only to find that it was unavailable in the market. This discovery planted the seed for what would eventually become Koozy Up.
Though the product seemed simple, bringing this US-inspired trend to India was no easy feat. It took years of effort, persistence, and the support of loyal customers who resonated with the concept. Their positive response helped Koozy Up take off.
Chaitanya's belief in the product deepened when he saw a company called Lit Handler featured on Shark Tank US. For him, this was more than just a coincidence—it felt like a sign from the universe, validating his decision to pursue this venture. That moment solidified his commitment to making Koozy Up a reality, blending Western innovation with Indian culture.